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AI Lead Scoring

Hot. Warm. Cold.

Every message scored the moment it lands.

A glass orb shifting from icy blue to glowing orange

Know who is ready to buy, the moment they write.

Highlights

Temperature

Hot, warm or cold.

Every enquiry is rated on buying intent, so you can see at a glance who is ready to buy.

The reason

A score, and why.

Each lead gets a score out of 100 and a plain-English reason. It is not a black box.

Priority

Sorted for you.

The hottest leads rise to the top for salespeople and managers, so the right call gets made first.

Live

Updated as they talk.

The score moves with the conversation, so a lead that warms up does not stay buried.

How it works.

1

A message arrives.

From WhatsApp, Messenger or email.

2

AI reads it and scores it.

Budget, timeline and urgency signals become a score from 0 to 100, with a short reason.

3

The hottest leads rise.

Your team works the best leads first.

0–100
score on every lead
3
temperatures: hot, warm, cold
1
plain-English reason each time

Frequently asked questions.

How is a lead scored?
AI reads the conversation and rates buying intent from signals like budget, timeline and urgency. You get a score from 0 to 100 and a short reason.
Does the AI contact my customers?
No. Scoring only reads the conversation. Replies are sent by your team, and the AI can draft one for them to review.
Can I see why a lead got its score?
Yes. Every score comes with a plain-English reason.
Does the score change?
Yes. It is updated as the conversation continues.
What data does the AI see?
The conversation text for that lead, which is processed by Anthropic’s Claude to produce the score. See our privacy policy for details.

Know who to call first.

Tell us about your team and we’ll set it up around you.